Client
Nike Global
Nike Global
Project
Automation Sizzle Reel
ROLE
Motion Direction
Motion Design
Automation Sizzle Reel
ROLE
Motion Direction
Motion Design
The objective for this sizzle reel was to summarize and celebrate the breadth of automated work undertaken by the Nike team within Critical Mass. To highlight the robust design and showcase the scope of the work, we kept the motion straightforward. Precision and attention to detail were crucial in representing the technical elements of the automation process.
Client
Nike Global
Nike Global
Project
Automation Sizzle Reel
Art Director
Joel Harding
Automation Sizzle Reel
Art Director
Joel Harding
Motion Director
Meghan Fenske
Meghan Fenske
Executive Producer
Amy Dyson
Amy Dyson
Producer
Gabrielle Butler
Gabrielle Butler